EOS Provides Quality Lip Balm Flavors

EOS (Evolution of Smooth) has been in business for about 7 years, and has experienced tremendous success in this short time. The founders of EOS got their products featured in a Walgreens grocery store, and after consumers responded favorably, EOS was able to take their products to more discount department stores and grocery stores. Useful link here on ebay.com

EOS also offers several lip balms in a variety of flavors that are pleasant to the taste and beneficial for the lips. The Organic Smooth Spheres are perhaps the most recognizable lip care products from EOS, and are available in flavors like Vanilla Bean, Passionfruit and Blueberry Acai. These lip balms contain antioxidants to prevent premature aging of the lips, and shea butter to shield the lips from sun damage. Organic Smooth Spheres are also available in Summer Fruit, Pomegranate Raspberry, Sweet Mint, and Honeysuckle Honeydew varieties. Follow EOS on facebook.com

Evolution of Smooth also provides a few Visibly Soft Spheres, which add more shine to the lips and contain ingredients like coconut milk to make the lips especially smooth, check costco.ca.  Customers who want a hint of color can purchase the Shimmer Smooth Spheres, which are available in either a pearl or pink shade and contain conditioning ingredients to nourish the lips. More on this.

For more information on all the great products EOS offers, visit https://www.evolutionofsmooth.de/press#

EOS Balm – Smooth Sailing to the Top

For years, the market has been oversaturated with lip balms promising to provide beautiful, hydrated lips. Some properties of these lip balms include those that have hints of color, those that have flavor, and those that make lips appear fuller. At one time, most users of lip balm used Chapstick. Everyone knew what Chapstick was, and it was inexpensive, effective and sold in many stores.

Recently, a new wave a lip balm appeared and it was called EOS. Sold in pastel colored, egg shaped pods, this lip balm seemed to take over Walmart and Target supermarkets, as it seemed everyone, including celebrities, had at least one container in their pocket or purse.

So what was all the hype about? Well, the company decided to create a product targeted at women that would be pleasing to all the senses. The soft pod was pleasing to the touch, the many colors are attractive to look at, there are a variety of flavors, and there is a fun clicking sound when the pod is closed. Using the tagline, “The Lip Balm That Makes You Smile”, the product has an emotional connection with its users.

After getting into stores, hype was created among women, and reviews were placed on Facebook, Twitter and Instagram. Limited edition holiday collections were sold, and the brand partnered with companies such as Keds to create shoes that came with a matching balm.

After 7 years, the marketing and target efforts paid off, and EOS lip balm became the top seller in the market.

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